MiaMeraki

Latin America is rich in cultural diversity, reflected clearly in its talent pool. Its culturally diverse talent pool allows organizations to inspire creativity and drive innovation.

At the same time, Latin American countries are showcasing an impressive GDP growth projection. A majority of these economies are performing better than expected, which is likely to continue in the next five years.

Despite this impressive growth curve, talent recruitment and other HR processes follow an archaic, manually driven approach. Reports suggest these outmoded HR processes might hinder the region from realizing its true business potential.

MiaMeraki, a local HR tech solution provider, aims to change this narrative.

Leveraging its strategic alliance with leading HR technology providers across Singapore, Finland, the UK, China, and the U.S., MiaMeraki helps Latin American companies stay on par with innovative recruitment intelligence technologies used worldwide.

“We are uniquely positioned in the LatAm HR tech domain. On the one hand, we help homegrown companies implement world-class HR solutions and workflow, and on the other, we are the gateway for international HR technologies to leave their footprint in the unique and untapped Latin American business landscape,” says Armando Ajuria, managing partner of MiaMeraki.

It is well-versed with the region and is local business savvy, making it a perfect strategic ally. From business expansion advice to local recruitment and foreign employees’ immigration support, MiaMeraki is a one-stop destination for its clients.

One of the major setbacks it is solving for homegrown companies is fighting the fear of technology adoption. MiaMeraki works on understanding their day-to-day workflow and helps them recognize the benefits of employing technology wherever possible. It requires patience and an immense understanding of the local business psyche to gradually direct clients toward world-class HR tech solutions without thrusting them out of their comfort zone.

While implementing the HR tools, it is equally important clients understand the impact it has on their company’s productivity. There are many standalone tools, each serving a specific purpose. MiaMeraki investigates different solutions for its clients to ensure they make the right selection without over-investing.

Applying asynchronous video interviews to measure candidate emotions is one of the many ways MiaMeraki helps local companies embrace technology.

With its Artificial Intelligence Resume Scores (AI Scoring X0PA) system, the pre-recorded interviews can be used to predict candidate loyalty, performance, keyword match, NLP, and industry match, among others, saving thousands of hours of manual resume revision in just seconds. It can reduce recruitment time by up to 87 percent while enhancing the chance of finding more skilled candidates.

AI-based recruitment chatbots can be especially beneficial for hiring in the blue-collar workforce segment. It can simulate human dialog with candidates to automate comprehensive functions like screening candidates, scheduling interviews, and managing employee referrals.

Similarly, outbound recruitment tools can complement the process by gathering information from over 45 platforms in just one, gaining immediate access to 800 million candidate profiles. These tools can reduce the hiring time by 23 percent and increase the candidate response rate by 45 percent.

MiaMeraki recently partnered with a large appliance manufacturer in Latin America, with almost 20,000 employees in the Americas Region. Leveraging AI recruitment chatbots, MiaMeraki digitalized its blue-collar recruitment segment. The client immediately witnessed positive outcomes as the candidate response rate went down from 36 hours to mere seconds. It also allowed the client to focus on attracting new candidates and appointing a better selection process.

We are uniquely positioned in the LatAm HR tech domain. On the one hand, we help homegrown companies implement world-class HR solutions and workflow, and on the other, we are the gateway for international HR technologies to leave their footprint in the unique and untapped Latin American business landscape

In another instance, MiaMeraki helped a Japanese electronics manufacturer streamline the manual shortlisting of candidates by looking at their individual CVs and scheduling of interviews. They were finding it challenging to compile all the applicant information from external job boards in one place for review.

MiaMeraki’s AI Scoring automated the process of reviewing 6,637 applications, reducing almost 40 percent the time of shortlisting while adding close to 70 percent of accuracy based on AI-based recruiter feedback. The system also eased a candidate’s journey to submit an application.

Propelled by these successes, MiaMeraki is becoming a market favorite in providing HR solutions. MiaMeraki will keep strengthening its offerings for Latin American businesses by adding more global HR tech innovations to its portfolio, attracting more global companies with its home-ground strength.