JULY 2021HR TECH OUTLOOK8Employee engagement is essential to the success of any company. It ensures that employees are happy with and proud of, their workplace. And, in return, they are committed, productive and high-performing contributors to the company's bottom line. Along with incentivizing your workforce, to engage employees, a company's culture must be correctly designed so that everyone has an understanding that they are working toward the same goal, while their behaviors are aligned to financial performance.As Chief Human Resources Officer, I focus on enhancing Voya Financial's human capital to achieve financial goals. I firmly believe that culture is one of the key ingredients to business success, so I help connect our employees to the production of financial results by having each employee understand how they relate to the strategy and the profitability of the company. Designing a perfect culture that enhances the employee experience While every company has a culture, some are created by design, and some are the result of neglecting to design. Those that are successful are the ones purposely designed to meet the needs of the business. A diverse and high-performance culture that provides a supportive work environment is one of the most important aspects of an organization's ability to achieve meaningful business results.When designing a culture that enables an enhanced employee experience that ensures prospective employees are excited to join a company and current employees are committed to a company, it is important to focus on several efforts, including: 1. Ensuring your company has a strong social purpose:Employees want to work for a company that has a strong social purpose that's driven throughout the organization. When employees are passionate about the company's vision and mission and understand their role in achieving that vision, they are engaged and enthusiastic high-performers. 2. Operating in a way that is ethically, social and environmentally responsible: Empower employees by providing them with the necessary resources to invest in the community and environment where they live and work, while upholding the commitment of always doing the right thing, the right way. Voya encourages employees to volunteer by providing paid time off to participate in community activities during regular work hours. In 2018, 63 percent of Voya's employee population volunteered with nonprofit partners to build homes, mentor children and young adults in career advancement and financial literacy, revitalize green spaces in their community and package meals for those less fortunate.Further, ethics practices establish a strong cultural foundation and roadmap for enforcing and implementing legal and ethical policies and procedures for decision-making by employees in multiple business and personal settings. A company's commitment to ethical business practices provides us all with the ability and willingness to be held accountable for our actions. Part of ethics at Voya is maintaining integrity and fairness in the workplace, and as a result, Voya has been recognized by the Ethisphere Institute as one of the World's Most Ethical Companies® for six consecutive years.3. Implementing a top-down approach to Diversity & Inclusion: Your workforce should be reflective of your customer base. A mistake that many organizations make is bringing in Kevin D. Silva, Executive Vice President and Chief Human Resources Officer, Voya Financial [NYSE:VOYA]ByPurposefully Designing a Culture that Enables Employee EngagementWhile every company has a culture, some are created by design, and some are the result of neglecting to design
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